Effective Business Communication

Business Communication Defined
Business communication is any communication used to build partnerships, intellectual resources, to promote an idea, a product, service, or an organization – with the objective of creating value for your business.

Internal and External Communication
Business Communication encompasses a huge body of knowledge both internal and external for your business.
Internal communication includes communication of corporate vision, strategies, plans, corporate culture, shared values and guiding principles, employee motivation, cross-pollination of ideas, etc.
External communication includes branding, marketing, advertising, customer relations, public relations, media relations, business negotiations, etc.
Whatever form it takes, the objective remains the same – to create a business value.

Be the Best Possible
10 Tips by Ten3 NZ Ltd.
Be a team player. The most valuable single factor that contributes towards high levels of excellence and quality in a team, stem from an individual team member's ability to work with others, i.e. his or her levels of cooperation and communication. These "social intelligence" skills include the ability to persuade, negotiate, compromise and make others feel important... More

Solving Problems and Making Decisions in Discussion With Other People
How to solve problems and make decisions more effectively in discussions with other people. Your ability to communicate is the most important skill you can develop to get on to the fast track in your career. Perhaps the most important thing you do in business is to solve problems and make decisions, both by yourself and with other people... More

12 Active Listening Tips
Be aware of biases and perceptions. Control your biases and validate your assumptions.
Encourage the speaker, provide feedback and paraphrase to show you are listening... More

How To Present with Passion
No matter what you are, we are all in sales. Selling is a transfer of emotions. When you speak, do your listeners sense how strongly you believe in what you're saying? If you want people to give you their undivided attention and feel compelled to heed your advice, they must hear and see in you an unwavering commitment to your message... More

5 Factors that Make a Project a Success
By: Eric Verzuh, the author of The Fast Forward MBA in Project Management
To be successful, a project must have...:
Constant, effective communication among everyone involved in the project in order to coordinate action, recognize and solve problems, and react to changes... More

Take Time Out for Mental Digestion
How to get support for your ideas more easily than ever before.
An individual needs about 72 hours to absorb a new idea. Effective executives are those who present their ideas in very casual way, rather than as a decision or a fact engraved in stone. They present their thoughts as ideas for consideration. Effective executives encourage the other person to take the new idea or new way of doing things and think about it for a few days. They say that "we can discuss this later" and they just leave the idea with the other person... More

5 Essential Strategies for Managing Up
There are five laws that you absolutely must follow if you have any hope of creating, maintaining, and managing any productive relationship with your boss... More

Become an Irresistible Sales Communicator
Despite what most books and seminars teach, successful selling is not a set of strategies, techniques or tactics to get the prospect to buy.
Rather it is a state of mind – yours and your customer's – and set of behaviors that creates compelling win/win outcomes for everyone... More

Making Effective Presentations
To communicate effectively, don't try to say all you know – say only what your audience needs to know. Sort out relevant data from a huge amount of available input and convey only what helps your audience take productive action. Turn data into information that has clear meaning and relevance to your audience... More

Positioning
Positioning is a new approach to communication, advertising and marketing. It is an organized system for finding a window in the mind of your prospect in order to position effectively over there a product – a merchandise, a service, a company, or a person – against its main competitors... More